Czech Dream backdrop

Czech Dream poster

Quick Info

Rating

7.2/10

Release2004

Runtime1h 30m

StatusReleased

BudgetN/A

Revenue$17,393

Production

FAMU

Hypermarket Film

Cinemasound

Studio Mirage

Česká televize

Movie

Czech Dream

2004

1h 30m

7.2

Documentary

Crime

Synopsis

Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?

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